The Chloe brand was established in 1952 by Gaby Aghion. It was founded in Paris and the founder, Aghion, was given the honor to be acknowledged as the first one to introduce ready to wear articles. Her collection was all about soft textile and her first ever display of her collection was in Le Café de Flore in 1956. The spot of her choice only served to determine what she wanted her market to be – Hollywood celebrities. Until now, the Chloe brand boasts works from the creations of Stella McCartney, Karl Lagerfield, MacGibbon, and Phoebe Philo.

Aside from its upscale shops, Chloe also has an e-store for online shoppers. Chloe has a line of Chloe scarf which is known for its high quality materials like wool, cashmere or silk and playful colors. There are silk and knitted scarves readily available online and some are even on sale.